September 08 to 10 2014, Santa Clara, USA.


Speaker "Steven Ramirez" Details

Name :
steven ramirez
Company :
Title :
Topic :

Spotting the Wisdom in the Noise: Unlocking Data Analytics to Identify and Prevent Consumer Concerns

Abstract :

Data plays a critical role in making informed decisions to increase revenue, better serve customers and ensure future success. However, overwhelming data volumes can threaten to mask valuable nuggets of information vital to making strategic decisions. How can companies unearth this information to benefit their customers and business as a whole? Based on their work across multiple industries, Steve Ramirez, CEO of Beyond the Arc and Brandon Purcell, Beyond the Arc's Data Science Team Lead, will provide insight on: • Successfully tracking and managing useable data; • Best practices for multichannel data analysis to identify valuable information; and • Leveraging predictive analytics to anticipate emerging issues and prioritize responses.

Profile :

Steven J. Ramirez is CEO of Beyond the Arc, Inc., customer experience and advanced analytics firm recognized as a leader in the field of customer experience. Beyond the Arc combines strategy consulting with advanced analytics to help companies in a variety of industries differentiate themselves in the marketplace. The company's social media data mining helps clients improve their customer experience across products, channels, and touch points.


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