Speakers

Speaker "Randy Krum" Details

Name :
randy krum
Company :
Title :
CEO
Topic :

What is Good DataViz Design?

Abstract :
Data scientists are often expected to effectively communicate their insights to non-data professionals; customers, executives, co-workers or the general public. This audience doesn’t want to see the analysis, they just want to understand the learnings from the data.

Good DataViz Design means going beyond the chart default settings and designing custom visualizations that reveal insights and tell stories to your audience. Data visualizations are used in presentations, reports, websites, infographics and more. There are hundreds of ways to visualize data, and once you have chosen an appropriate visualization style for your data, you should customize the design to make sure your audience quickly and easily understands your message. You need your own toolbox of applications and websites to create different visualizations and charts, and all of your dataviz designs will benefit from these core principles of good dataviz design:

• Focus on a Key Message
• Visually tell your story step-by-step
• Take advantage of the Picture Superiority Effect
• Use Pre-Attentive Attributes to lead your audience’s focus
• Build your credibility with data transparency
Profile :
Randy Krum is the author of the book, “Cool Infographics,” and the website, Coolinfographics.com. Started in 2007, the site has grown into one of the most influential infographic sites online, handling up to 45,000 unique visitors a day. Randy is also Founder and President of InfoNewt, an infographics design and visual consulting company. He designs infographics for clients used for both online distribution and internal communications. Randy speaks at conferences, universities, corporate events, and government agencies about infographic design, data visualization methods, visual content marketing, and the effective use of visuals. “Cool Infographics” offers practical examples of how companies successfully use infographics for communication, and shares best practices for designing great infographics and data visualizations. Randy speaks at conferences, universities, corporate events, and government agencies about infographic design, data visualization methods, visual content marketing, and the effective use of visuals.
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