Rata Tata invests in predictive analytics firm Infinite Analytics Posted on : Sep 01 - 2015

Mumbai and US-based data analytics firm Infinite Analytics has raised an undisclosed round of funding from Ratan Tata to expand its predictive analytics technology to segments beyond retail and ecommerce.

Existing investors like Nikhil Vora of Sixth Sense Ventures and new investors from Silicon Valley and India have also participated in this round.

The company was born in an Massachusetts Institute of Technology (MIT) class of Sir Tim Berners-Lee, inventor of the World Wide Web. Since its inception in 2012, Infinite Analytics has raised a seed round from various investors across the globe in Australia, Taiwan, India, UK and the USA. It is also backed by Sir Tim Berners-Lee and Deb Roy, Chief Media Scientist at Twitter, who are advisors and investors in the company.

The company specialises in deep machine learning and predictive analytics. Its analytics platform merges data from multiple sources (customer demographic data, transactions data, loyalty programme data, third party data, open data) to create a 360-degree view of the user. View more