Is Your Organisation Ready for the Big Data Challenge? Posted on : May 25 - 2017

Big Data is about the big possibility, promise and role of digital data in shaping the digital experience and we are already aware of it. With the mobile apps taking center stage in the evolution and growth of data, we are already aware of the intertwined relation between mobility and Big Data. While mobile apps and mobile web are playing the leading role in the overwhelming growth of digital data, Big Data analytics is helping mobile apps to address user concerns better with data-driven actionable analytics.

As a developer how can you grasp this opportunity of Big Data analytics for your mobile apps? Can Big Data make the backend better? Can it give your app marketing a facelift in a never before way? How big can is the Big Data for your mobile app? Let us answer these queries in a systematic manner.

Is your organization actually data capable?

Does your organization boast of a robust data storage and management infrastructure? Or alternatively, does your organization grab high-quality professional help from third party providers to breach up the gap for storage and infrastructure? How does your company look at the immense potential of data analytics in spearheading business growth? Is the company’ vision concerning data analytics is still limited to traditional business analytics or does it consider latest Big Data analytics tools as invincible? All these approaches are crucial to evaluate the data capability of an organization.

The data capability of an organization rests on few important aspects like the data driven backend operation, data driven analytics for decision making and management, data storage and infrastructure and data-driven marketing campaigns and promotions. Presently most businesses are keen to make their mobile presence, and a considerable number of these businesses are aware of the role of Big Data to push their mobile presence further ahead.

Instead of investing big in data center how can you become data capable?

The Huge volume of data is the primary mover in the mobility space today and any company while unleashing its new mobile app knows that managing the overwhelming volume of data from diversified sources to make use of their hidden potential is something they cannot afford without the help of some third party data service providers with large infrastructure. In fact, by relying on third party data infrastructure, a business can not only save all the resources and talent need but can also concentrate on the app performance and output. View More