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Internet of Things in action Posted on : May 28 - 2015

Today computers—and, therefore, the Internet—does need the human touch for information. Nearly all of the massive amounts of data available on the Internet were first captured and created by human beings by typing, pressing a record button, taking a digital picture or scanning a bar code.

The problem is, people have limited time, attention and accuracy—all of which means they are not very good at capturing data about things in the real world. If we had computers that knew everything there was to know about things, we would be able to track and count everything and greatly reduce waste, loss and cost. For example, programmers at the Carnegie Mellon University connected their Coke Machine over the Internet enabling them to check the status of the machine and determine whether or not there would be a cold drink awaiting them, should they decide to make the trip down to the machine.

IoT systems can not only ‘sense’ things but also take ‘action’. I believe the IoT will revolutionise the way we live, work and play, and pretty soon at that!

Imagine you are an upcoming retailer/restaurateur with multiple outlets across cities and wondering what it takes to effectively engage customers using a mobile app, consider the following:

 

Compelling reason: An average smart-phone user downloads 25 apps and about one-third of the apps are never used more than once. A me-too app doesn’t make the cut. Businesses would need to talk to a few loyal customers first and understand how they’d benefit if they engage with your brand via a mobile app View more