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Speaker "Jim Porzak" Details Back

 

Profile

Jim Porzak recently retired after five decades in computing, marketing, and data science. For the last dozen years, Jim has focused on customer intelligence and modeling for Minted, Ancestry.com, 24 Hour Fitness, Sun Microsystems, and LA Times, to name a few. Working closely with business partners in marketing, product development, finance, and management, Jim specialized in using customer behavioral and demographic data to predict purchase and/or churn propensity, build cluster based customer segments, and do routine marketing analytics. Jim is very active in the open source community - particularly in R - the open-source software environment for statistical computing and graphics. He is a frequent speaker at conferences in the US & Europe.